[ Designs by Sandra Backlund ]
What is Avant-Garde? (Source: Wikipedia)
Avant-garde (French pronunciation: [avɑ̃ɡaʁd]) means “advance guard” or “vanguard”.[1] The term is used in English as a noun or adjective to refer to people or works that are experimental or innovative, particularly with respect to art, culture, and politics.
Avant-garde represents a pushing of the boundaries of what is accepted as the norm or the status quo, primarily in the cultural realm. The notion of the existence of the avant-garde is considered by some to be a hallmark of modernism, as distinct from postmodernism. Many artists have aligned themselves with the avant-garde movement and still continue to do so, tracing a history from Dada through the Situationists to postmodern artists such as the Language poets around 1981.[2]
Instructions/ How to Apply:
- Submission Due by May 14th, 2012
- Send your: Mission Statement & Bio
- Must have 6-8 looks/collection
- Provide your online lookbook or website
- Provide sketches or photos of the looks you are showcasing
- Email all/above to Owen Geronimo ( http://about.me/owengeronimo ) at - contact@sffamainc.org
ABOUT THE EVENT:
Since 2006, AIGA San Francisco has organized San Francisco Design Week as a way to reach out to a diverse community of over 20,000 Bay Area design professionals as well as local businesses, non-profits, entrepreneurs, students, the design-savvy public, tourists, and more. AIGA SF will be partnering with the San Francisco chapters of the American Institute of Architects (AIA), the Industrial Designers Society of America (IDSA), the Interaction Design Association (IxDA), the Society for Environmental Graphic Design (SEGD), and Adobe Systems, to sponsor a full week of events highlighting the diversity and professionalism of the design community around the bay. Our goal is to raise public awareness of the impact that all design—graphic, product, interior, fashion, architecture, advertising, et cetera—has in the San Francisco Bay Area.
AIGA, the professional association for design, is the oldest and largest membership association for professionals engaged in the discipline, practice and culture of designing. Founded as the American Institute of Graphic Arts in 1914 as a small, exclusive club, AIGA now represents more than 20,000 designers through national activities and local programs developed by more than 66 chapters and more than 200 student groups.
The San Francisco chapter of AIGA is one of the largest and most active in the country. Run by an Executive Director and a volunteer board of directors, the organization celebrates design and provides unparalleled opportunities for networking within the local design community and a variety of resources to advance professionalism and broaden knowledge. AIGA SF’s events stimulate discourse and enrich the collective experience of design.
(Source: owengeronimo.com)
